PageLens vs Google Analytics 4
Google Analytics is free and powerful, but it uses cookies, usually needs a consent banner in the EU and UK, and its interface is notoriously complex. PageLens gives you the reports most sites actually use, without cookies, in a dashboard you can read in a minute.
| Feature | Google Analytics 4 | PageLens |
|---|---|---|
| Works without cookies or consent banner | — | ✓ |
| Data not used for advertising | — | ✓ |
| Simple one-page dashboard | — | ✓ |
| Real-time visitors | ✓ | ✓ |
| Funnels & user journeys | ✓ | ✓ |
| Session replay | Separate tool | ✓ |
| JavaScript errors & Web Vitals | Custom setup | ✓ |
| Visitors who decline cookies | Modelled | Counted |
| Price | Free | From $5/month |
Which one should you pick?
- Google Analytics 4: You need deep Google Ads integration and don't mind consent banners.
- PageLens: You want accurate, privacy-friendly numbers without banners, and a dashboard the whole team understands.
Switching takes two minutes
Add one script tag (guides for 39 platforms). You can run both side by side while you compare.
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Start free trialBased on public information as of October 2026. Spotted something out of date? Tell us at hello@pagelens.io and we'll fix it.